Clé de Peau Beauté | The Serum II
A prestige skincare activation designed to spotlight the brand’s iconic serum through an immersive PR experience and strategic influencer engagement.
Service:
PR Event Management
Influencers Invitation & Management
Social Images & Reels Shooting Arrangement
Press Release Development
Media Interview Question Development
MC Management
Event Planning
Service:
PR Event Management
Role:
Collaboration with Propagate Public Relations Limited
For Clé de Peau Beauté’s signature The Serum, we supported the brand in creating a visually captivating PR campaign and event experience that highlighted the serum’s refined radiance and luxury positioning. Our team managed the full communications flow—from media and influencer invitations to event coordination—to ensure the campaign delivered strong visibility and premium storytelling.
The campaign created a luxurious and interactive environment that allowed guests, influencers, and media to experience the essence of Clé de Peau Beauté—refinement, radiance, and science-backed beauty. Through immersive installations, content-friendly zones, and meticulous PR coordination, the activation generated strong engagement and high-quality social content across platforms.