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Clé de Peau Beauté | The Serum

A premium digital campaign crafted to elevate the launch of The Serum through video, photography, celebrity engagement, and multi‑platform media amplification.

Service:

  • Digital Marketing Project Management

  • Video Shooting Arrangement

  • Photo Shooting Arrangement

  • Celebrities Management

  • Content Management

  • Digital Banner Launching

  • Ad Boosting Arrangement

  • Statistical Analysis Report

Service Type:

Digital Marketing


Role:

Account Executive @ SCMP (Cosmopolitan)

For the Clé de Peau Beauté The Serum, Cosmopolitan Digital Campaign Launch , we developed a full‑scope execution plan that blended luxury storytelling with data‑driven media strategy. Our approach included tailored messaging across formats, celebrity‑driven content, and multi‑phase deployments designed to maximize reach, engagement, and brand prestige.

From managing production crews to coordinating celebrity shooting schedules, Cosmopolitan team ensured every asset reflected the brand’s refined aesthetic and premium tone.

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